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CSA Deploys Composite Application in Four Weeks to Gain Complete Insight Into Customer Data
CSA employs a global team to help researchers in the fields of natural sciences, social sciences, arts and humanities, and technology. With over 150,000 end-users and growing rapidly, CSA needed greater sophistication from their customer information systems to meet the real-time needs of their sales force and customers. CSA uses two different systems that house customer information: Salesforce.com to manage customer accounts and Solomon for customer financial information. CSA initially planned to move data between Solomon and Salesforce.com to give the sales team a complete understanding of the customer. However, the company quickly realized that this would be a labor and time-intensive process causing unacceptable delays in processing the right information at the right time. With Above All, CSA was able to build an interactive composite application from within the salesforce.com interface that gives the sales team a complete picture of customer information, including support issues, transactions and products purchased. “We originally considered batch-level integration against Salesforce.com but quickly realized that we can’t have our account managers wait 16 hours for data,” said Mark Hyer, Vice President of Sales, CSA. “By providing us with a real-time solution that we were able to deploy in less than a month, Above All enables our people in the field to understand what products our customers currently have and what more they may need in the future.” “CSA’s use of composite applications to help drive incremental revenue and increase customer satisfaction is a testament to their status as a constant innovator in their field,” said Jon Temple, CEO of Above All Software. “Through the use of Above All, CSA has been able to solve a pressing business need in less than a month and tightly align its various customer data sources with its core sales and support processes.” About CSA CSA is a worldwide information company, serving as a guide to researchers to help them be more effective in their work by enabling and expediting discovery, aiding the management and organization of quality information and providing tools to assist in its subsequent dissemination. CSA specializes in publishing and distributing in print and electronically 100 bibliographic and full-text databases and journals in four primary editorial areas: natural sciences, social sciences, arts & humanities, and technology. A privately held company, CSA is headquartered in Bethesda, Maryland, with offices throughout the U.S., and in Australia, Hong Kong, Japan, Europe and the United Kingdom. Researchers in more than 4,000 institutions worldwide use CSA information resources, and CSA's print journals are used in more than 80 countries. CSA has been a leader in publishing and providing quality abstracts and indexes and an innovator in the information field for over 30 years. About Above All Software Above All Software provides award winning business integration software that enables customers to leverage service-oriented architectures to meet ever-changing business needs. With Above All’s Composite Application Platform™, customers transform existing IT investments into rapidly assembled, high-impact business solutions that can be deployed to multiple environments. This new, flexible service-level approach simplifies and reduces the cost of business integration. Headquartered in San Mateo, CA, Above All Software is a privately held company founded in 2002. For more information about Above All Software, visit our Web site at www.aboveallsoftware.com or call 800-819-5530. ### Media Contact Dan Reidy |
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